Here's the backstory:

We established LeadLogix to help organizations enhance lead marketing, and optimize
lead management. We use the LeadMaker® process; and provide strategy, content,
creative, offers, technical liaison, reporting/analysis, and oversight.  (The Devereux Group (TDG) developed LeadMaker in 2002 and received a patent for it last year.)

TDG and LeadLogix have developed and managed marketing programs in numerous
industries, including high-tech, financial services, and petroleum retailing.  We specialize
in lead marketing and management, direct response, and loyalty marketing.

Present and former LeadLogix clients include Digital Lumens, Kaspersky Lab and Kofax. Present and former TDG clients include AccuData, Candle Corporation, Core Security Technologies, Datawatch, Gulf Oil, Lotus, MagiQ Technologies, Progress Software, and Vovici.